For nearly a century, The Jel Sert Company has focused on creating high-quality, high-value foods and beverages that help bring people together. In 2022 and 2024, Jel Sert was certified as a Great Place to Work! We are currently looking for a passionate and dedicated individual to join our team as an Licensing Manager. If you are looking for a Great Place to Work, with a work environment that encourages personal growth, responsibility, and a shared vision for creating incredible products that help create lasting memories, then Jel Sert wants you!
The Licensing Manager will plan, coordinate, and execute marketing initiatives related to assigned Jel Sert Licensed brands
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following.
This job description is only a summary of typical functions. Duties, tasks, and responsibilities may differ from the job description.
- Perform day-to-day marketing brand activities with minimal supervision
- Execute new product introductions and line extension rollouts on a timely basis
- Oversee the product development process both internally for Jel Sert and externally with Licensing partners
- Fulfill contractual obligations and field daily requests from Licensing partners on behalf of Jel Sert
- Create category and competitive analyses, using a variety of data sources
- Provide detailed forecasts on a regular basis with clear story on performance variance vs. forecast, and to ensure licensor satisfaction
- Develop fact-based marketing plans and sales presentations
- Plan, coordinate and execute marketing initiatives related to Jel Sert licensed brands (consumer or trade promotions)
- Directly manage licensed brand tactical executions from an inbound and outbound licensing perspective
- Manage timelines for new product and package development - working cross functionally including translating brand assets into compelling graphics via use of graphic designers
- Opportunistically take on project to learn brand management skills / CPG consumer marketing and media planning and execution approach and essentials to elevate opportunities for growth
- Serve as liaison between Jel Sert and assigned licensors
- Assist in identification of new product opportunities and platforms to grow assigned licenses
- Research and recommend promotional strategies and tactics for key product lines
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required.
EDUCATION and/or EXPERIENCE
- Must have a minimum of 7 years of marketing experience in CPG (Consumer Packaged Goods). Food or beverage environment is preferred.
- Must have a Bachelor's degree in business, marketing, or related field required. MBA highly desirable.
KNOWLEDGE, SKILLS, AND ABILITIES
- Must be able to demonstrate expertise in commercializing new products.
- Must show proficiency in working with external contacts/resources.
- Excellent presentation and interpersonal skills are required.
- Must be experienced in all elements of the marketing mix and have a firm grasp of marketing principles.
- Must possess excellent analytical, quantitative, and communication (written and oral) skills.
- Must exhibit critical thinking and negotiation skills.
- Must be proficient in MS Office, especially Word, Excel and PowerPoint.
- This position requires travel to customer and non-customer sites of up to 20%.
WHAT'S IN IT FOR YOU - BENEFITS
- Medical/Dental/Vision Insurance
- 401(K ) & ROTH Plan with Company Match
- Life Insurance
- Aflac Supplemental Insurance
- Paid Time Off plus Paid Holidays
- Employee Assistance Program
PERKS OF WORKING AT JEL SERT!
- Training and Career Development Opportunities
- Referral Program
- Tuition Reimbursement
- Discounts on our Delicious Products
- Health Club Member Reimbursement
- Interactive Company Culture with Engagement Activities
- Employee Service Awards
- Company Philanthropy
PHYSICAL DEMANDS
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Balancing: Maintaining body equilibrium to prevent falling when walking, standing or crouching on narrow, slippery or erratically moving surfaces. This factor is important if the amount and kind of balancing the amount and kind of balancing exceeds that needed for ordinary locomotion and maintenance of body equilibrium.
- Stooping: Bending body downward and forward by bending spine at the waist. This factor is important if it occurs to a considerable degree and requires full use of the lower extremities and back muscles.
- Kneeling: Bending legs at knee to come to a rest on knee or knees.
- Reaching: Extending hand(s) and arm(s) in any direction.
- Standing: Remaining upright on the feet, particularly for sustained periods of time.
- Walking: Moving about on foot to accomplish tasks, particularly for long distances or moving from one work site to another.
- Pushing: Using upper extremities to press against something with steady force in order to thrust forward, downward or outward.
- Pulling: Using upper extremities to exert force in order to draw, drag, haul or tug objects in a sustained motion.
- Lifting: Raising objects from a lower to a higher position or moving objects horizontally from position to-position. This factor is important if it occurs to a considerable degree and requires the substantial use of the upper extremities and back muscles.
- Fingering: Picking, pinching, typing or otherwise working, primarily with fingers rather than with whole hand or arm as in handling.
- Grasping: Applying pressure to an object with the fingers and palm.
- Feeling: Perceiving attributes of objects, such as size, shape, temperature, or texture by touching with skin, particularly that of fingertips.
- Talking: Expressing or exchanging ideas by means of the spoken word; those activities where detailed or important spoken instructions must be conveyed to other workers accurately, loudly, or quickly.
- Hearing: Perceiving the nature of sounds at normal speaking levels with or without correction and having the ability to receive detailed information through oral communication and making fine discriminations in sound.
- Repetitive motions: Making substantial movements (motions) of the wrists, hands, and/or fingers.
- Medium work: Exerting up to 50 pounds of force occasionally, and/or up to 20 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects.
- The worker is required to have close visual acuity to perform an activity such as: preparing and analyzing data and figures; viewing a computer terminal; extensive reading; visual inspection involving small defects, small parts, and/or assembly at distances close to the eyes.
- The worker is required to have visual acuity to determine the accuracy, neatness, and thoroughness of the work assigned or to make general observations of structures.
WORK ENVIRONMENT
Office environment
ACCOUNTABILITIES CHECKLIST
Planning
Prioritizes and schedule tasks in order to provide key management information in an efficient manner.
Controlling
Checks the quality and timeliness of own work.
FOOD SAFETY and QUALITY RESPONSIBLITIES
Follow applicable procedures and work instructions.
Monitor Quality Control Points (QCP) if Applicable QCCP's.
Backup Vice President of Licensing & Partnerships
IMPACT ON JEL SERT SUCCESS
The Licensing Manager will play a key role in the continued growth of Jel Sert's licensing portfolio, promotional partnerships, and day-to-day functions of the licensing department.
